Best Way To Approach People/brands for Sponsored Posts?


(Amit Arora) #1

Hey,

I wanted to know that what could be the best way to approach a brand?

  1. What all should we mention in a mail that we send?

  2. What we shouldn’t add?

  3. Best Way to make it sound legit and not spam?

  4. How do you approach or ask them for money for the post?

Do you have a template or some points you make sure to add in an email? Comment Below and Let others know too! :slight_smile:

PS: I know companies send emails to content creators, but that would be a lottery for small blogs :slight_smile:


(Pradeep Kumar) #2

Part 1: Okay, so, considering the fact that ‘XYZ’ brand is related to your blog’s niche, you have a good probability that your pitch will be successful. If your blog is about “Security” and stuff, then if you approach an Antivirus brand for a sponsored/paid review, then, yes, it’s possible that they might like your proposal.

Part 2: I would suggest you have an email address like name@example.com, where ‘name’ is your first name, and ‘example.com’ is your blog’s address. This is the key step to look official first.

Part 3: Now, what you have to do is, email a brand which is into security and software field, do their review for free, yes, free. Make it exclusive and detailed. Get good social shares and comments for that post. After this, get that brand’s testimonial, like saying, how your review helped them to get good exposure or sales if it’s true.

Part 4: Now, you need to pitch your real advertiser, that ‘XYZ’ antivirus brand. Pitch them saying (in a professional way) about your blog’s current authority and traffic. Your social media influence and engagements. Then, at the end, mention the previous free review (don’t mention it as ‘free’) and tell them how you helped that brand to get more exposure and sales. That’s all.

Forget the money part, once you convince them, you can pitch a good amount according to the brand’s value and your blog’s value. Best wishes. :slight_smile:


(Amit Arora) #3

Thanks once again bro for such a detailed answer. I don’t think I’ll have any more questions about the thread :blush: Thanks again!


(Philip V Ariel) #4

Thanks for the details in this regard.
Keep sharing